The Power Of An Idea

I love those lightbulb moments when all of a sudden, the penny drops. An idea has found its way into reality.

Ideas are a powerful tool, and when you find someone who can produce great ideas, you really should hold on to them with dear life. When your faced with unemployment rates as high as they are, and several economies hanging on the balance of survival, not to mention competition in an expansive market – You better take action, and take stock of what you have in your hand. There is no magic to survive in the current climate, except wisdom, ability to execute, and a heap of hard work that is required to build any business in 2012.

Three ideas to improve your current position:

1. Collaborate – The cost of hiring staff in today’s world is not cheap, and if you want to ensure maximum return on your investment, then either tighten up your interview process, or collaborate with people on a consultant/freelance basis. Why? When someone chooses to work as a freelancer they understand, and take more responsibility for getting the job done, and in the time that they agreed to.

2. Brainstorm – This is really an extension of my first point. You may have heard the expression before that two minds are better than one. Well, it’s true. In fact, I’d say get four, five, or even six together in one place, for a blocked out time, with no distractions; and get creative.

3. Step out, and be bold – I talked about being bold in a previous post, which you can find here.

If you would like to find out more on how I cut your costs dramatically, and increase the  influence your business has on the global market, then get in touch today! Drop me an email at thebrandadvocate@gmail.com.

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