Two interesting words, with to very different meanings.
To hope is to be hopeful – To be hopeful that from a particular situation, event or relationship we or the thing that is hoped for will produce a desired result.
To have faith is to believe without having a full understanding or tangible sense that something is, or will be.
How do they relate to business, marketing or leadership?
Well… they’re also attitudes, and in this post I would like to refer to them as seeds. Whatever attitude we choose to take into a particular campaign, business or idea will inevitably produce fruit from the seeds of the attitude we plant.
You can’t plant an apple tree and expect to get oranges, so it’s important to take a moment to revaluate which of the two attitudes you take with you on your journey.
Sometimes we hold on for something that can be seen, but the truth is neither hoping, wishing or having faith enables us to fully see what lies ahead in any aspect of life. They are merely the rope swings in which to get us across a deep pool of unknown. Be careful, which rope you choose because only one of the three I’ve just mentioned will get you to the other side.
Have you figured it out yet?