Stand out before you fit in

Be different. Too many of us try to fit in because culture and hierarchy have led us to believe that we should. Why? What good is it if you become like joe bloggs on your left or June wright on your right? What if you seek to improve, to change, to move the needle inContinue reading “Stand out before you fit in”

Why you need to be on Snapchat

Have you been on either of these channels lately? They’re booming. It seems a lot of people think Snapchat is in trouble now that Instagram has introduced a face filter feature to Instagram stories. However, I beg to differ. And here’s why… The face feature on Instagram are limited, and they’re much less jazzy thanContinue reading “Why you need to be on Snapchat”

My top 3 apps for life and business 

Top app for organisation of thoughts and notes: Evernote It’s a great way to store and organise your documents, images, voice notes and store them all in one place. There is a paid version, but I’ve had Evernote for years and have yet to need to upgrade. I also write a lot. I noticed AppleContinue reading “My top 3 apps for life and business “

What’s social media got to do with mental health?

A lot. It’s mental health awareness week and I want to touch on the issue in relation to social media from the perspective of a social media manager. First up my disclaimer is that I love social media, and believe it holds incredible value for business and brands and consumers. I also am real enoughContinue reading “What’s social media got to do with mental health?”

7 tips on creating a social media campaign

  Set your goals – what’s the purpose of this campaign? Think about the gains you would like to see from running it. Is it to engage your audience, drive traffic to a particular place, or action? Is it to increase sales revenue? Be specific as you can. Choose your channels – Don’t just chooseContinue reading “7 tips on creating a social media campaign”

Longer tweets for Twitter arriving 19th September.

Ever feel frustrated starting to create the perfect tweet? Do you struggle to fit in text, hashtags and images in one post? We’ll fret not more. No longer will you be restricted to Twitter’s tight 140 character limit in the same way. On the 19th Septmeber the platform will remove some restrictions on imagines, GIFsContinue reading “Longer tweets for Twitter arriving 19th September.”

Snapchat 101

   Have you heard of Snapchat? Do you know what it is? Need a reason to download it? Let me help you. The increase of people asking me about the mobile platform has rocketed in the last few weeks, so I decided it was time to blog about it and hopefully shed some light on what thisContinue reading “Snapchat 101”

Three Social Media Strategy tips for 2016

We’ve all heard and know the importance of being on social media by now, and how important it is to be able to build an audience through content that sits across multiple platforms. However, did you know that over 50% of purchases are influenced by digital? Now it’s really not good enough to say you’re investing inContinue reading “Three Social Media Strategy tips for 2016”