Feel the fear, and do it anyway.

Whether you’re attempting to start a business, or own a multi-million business everyone has experienced moments of fear on some level.

Fear of the unknown, fear of risk, afraid of doing it wrong or failing. Like I mentioned in yesterday’s blog, we shouldn’t be scared of failing. We should learn to love it.

Whatever stage your business is at, don’t be scared of social media, or blogging. You need to embrace it because it’s not going away. Take the plunge, and give it ago. You won’t know until you try. Of course these are just the lessons I am learning, and gaining through my own experiences.

The best way to know if something works or not, it’s to try it. Think of it like dipping your toe in the water, before you dive into the pool.

Although I am talking to start-ups, or businesses that have yet to make the switch to Social Media; this post is applicable for everyone, from every background.

Oh, and one last thing. When it comes to blogging for business;

  1. Get one – Last year was the year to get one, so get one fast, and start sharing. This year it’s all about context.
  2. Be as consistent as you can – Choose a timeframe, daily, weekly, fortnightly or monthly and stick too it.
  3. Be as relevant as you can to your industry. No sales talk. Think about what your consumers would be interested in.
  4. Have fun, and be creative. Video is huge, and QR codes are going to be huge. Sorry to all designers out there. They may not be pretty, but they’re already on the increase in the US. If you haven’t already seen them on a billboard or magazine, they look like this:20120118-000211.jpg

You can check out YouTube, and WordPress for tutorials on how to do that. (Note to self you must switch domains asap).

If you like this blog. Please don’t forget to leave a comment, or share your thoughts, (even if you don’t like it. I’d love to hear what, and why). You can also subscribe to this blog by entering your email in the top right hand side, (so you wont miss out).

I’ve got some really exciting news about to break blog readers. All will be revealed within the next two weeks!! Look forward to sharing with you soon.

Happy 1st of December!

The countdown is on, Christmas is fast approaching and I for one can’t wait. There will be no chocolate calender this year as I am officially slimming down. Well, that’s the plan. It’s merely a cut back wherever possible to make room for all the yummy Christmas food that I plan on accumulating at every Christmas party.

Today marks the first of those Christmas parties, with The Communications Christmas Party held at a very swanky club in the heart of our beautiful city.

Before all the partying can begin, it’s time to get back to my world of copy, meetings, and research – I’m looking into PPC today for what I hope will serve as very interesting blog.

It’s been a whirlwind of a few weeks, since kicking off The Social Exchange blog. Lots to update you on, stories to interest you. Make sure you click follow so you don’t miss out!